What We Do

EcoChic was developed by the Hong Kong charity Green2greener (G2G) to display and promote sustainable fashion.

We were inspired to help the fashion industry become more sustainable by connecting couture designers with eco-textile suppliers and promoting the best sustainable fashion labels to a wider audience. Since our debut event in March 2008, over 80 fashion designers from around the world have participated in EcoChic fashion shows and exhibitions.

Our philosophy is to produce events with utmost environmental sensitivity. All invitations and brochures are printed on recycled paper; venue decorations are recycled; props are donated by our partnering fashion boutiques; food and beverage is mostly organic; and all carbon emitted in producing our events is offset.